Let us captivate your audience and tell your story

Strategic branding solutions for visionary founders.

We help businesses create strategic brands that are more than just logos and taglines. We start by understanding your values and principles, and then we design a visual identity that reflects who you are and what you stand for.

Whether you’re just starting out or a seasoned entrepreneur, we’ll work with you to develop a unique story that will inspire and empower your audience.

 

Hey, is this you?

Are you a business owner who’s sick of feeling like you’re just throwing spaghetti at the wall, hoping something will stick?

If so, you’re in the right place. We hear from business owners like you every day who are frustrated and tired of trying to figure out what works.

We want to help you fall back in love with your business and create a brand that works for you, not against you. 

Because when you're passionate about your brand, it shows.

The perfect brand package isn't a package at all, it's a flexible solution.

Businesses looking for the freedom to create a brand identity that’s totally unique.

We’ll guide you from ideation to launch with an expert brand strategist by your side every step of the way. 

Our Core Package is the perfect way to build a strategic brand that’s all your own. With our help, you can add your personality and voice to a blank canvas and create something truly special.

We don’t believe in a one-size-fits-all approach, so we give you the freedom to add or subtract elements as needed. We’ll work with you every step of the way to make sure your brand is authentic, memorable, and totally you.

Included as a standard

Custom Client Portal

Brand Analysis & Strategy

Styles & Creative Consultation

Deep Dive Homework Questionnaire

Responsive Logo Suite

Comprehensive Colour Palette

Typography Direction

Full Brand Guidelines

Launch Plan & Graphics

Goodbye Packet

Your package may also include

During your consultation, we’ll discuss what you’d like to include in your branding package and make any suggestions that we think would work well for your brand. There is never any pressure to add additional assets, and we’ll never recommend something that we don’t feel would make sense for you.

We can include:

  • Illustrations
  • Social media templates
  • Gifs
  • Stationery design
  • Photography curation
  • Mock-ups

+ much more

Files & Revisions

Each design stage comes with 2 rounds of feedback and revisions.

Your final files will cover absolutely everything you’ll ever need including SVG, EPS, PDF, PNG & JPEG.

Investment & Timeline

From: £2,000

Timeline: 2 – 6 weeks

Every project starts with robust brand strategy, because your business is more than just a pretty face.

Terms like brand strategy & strategy-based design are bounced around a lot in brand design, often without ever being fully explained. We’re not about using vague terms so let’s break it down. 

Brand strategy

Is the process of figuring out who you are as a brand and what you want to achieve. It’s about understanding your business, your target audience, and your values. 

Strategy-based design

Is all about creating visual elements that are consistent with your brand strategy. It’s about using colours, typography, imagery, and other design elements to communicate your brand’s message to the people you’re trying to reach.

Your brand’s unique story is what makes it stand out from the competition and connects with your target audience on a deeper level.

It’s where we’ll discover your values, your goals, and most importantly why you started your business in the first place.

Understanding who your competitors are, what they’re doing well, and what they’re doing wrong is essential for creating a successful brand strategy.

It helps us to understand the landscape in which you’re operating and identify opportunities to differentiate your brand. 

Brand positioning is how you want your brand to be seen in the minds of your target audience. It is about differentiating your brand from your competitors and communicating your unique value proposition (UVP) to your target audience.

Your brand’s voice and tone are the ways in which you communicate with your target audience.

Your voice should be consistent with your brand’s personality and values. Your tone should be appropriate for your target audience and the message you’re trying to communicate. 

Your brand’s personality is the way it comes across to your target audience. It’s the sum of all the brand’s characteristics, such as its values, voice, and tone.

It’s important because it helps to create a connection with the target audience. When people can relate to a brand’s personality, they are more likely to trust and remember your brand.

For logos with flex-appeal.

Your business is going places, and your logo needs to be adaptable enough to come along on the ride. Our standard package comes with a minimum of three logo variations in different shapes and orientations.

So you can always be sure your logo looks great, no matter where it’s used.

So much more than just a moodboard.

The style direction is a visual exploration of your brand identity. You’ll receive a carefully collected combination of images, textures, typography, and colours that communicate the look, feel, and vibe of your brand.

As part of our strategy session, we’ll jump on an interactive call to plan your style direction together. We’ll talk all things visual and really dig deep into how we’re going to build your new brand identity.

Launch your brand with a bang.

We’ll work with you to create a custom launch plan that’s tailored to your specific needs and goals. We’ll start with a 1-on-1 Zoom meeting to discuss your vision, and then we’ll develop a plan that includes everything you need to launch your brand successfully.

Our plans include checklists, graphics, and a calendar overview, so you can stay on track and avoid any surprises. We’ll be there every step of the way to make sure your launch is a success.

Frequently asked questions

Got a question we haven’t answered? Reach out and we’ll be happy to help!

How many concepts will you design?

It honestly varies! We prefer to design one concept and really nail down the vision. However there are occasions where we may send over a second concept if there are a lot of ideas floating around.

Any more than two can get pretty overwhelming though, and that’s the last thing we want for you!

How much input will I have?

This is your brand, and chances are you understand it better than anyone. We’ll be guided by the brand goals you set out through each phase of the design process to make sure we get it right.

How will we communicate during the project?

You’ll receive an invite to your own private project space using Notion. This is where we’ll upload your designs, and where you’ll provide feedback.

You’ll also have an email address should you need to reach out.

How does payment work?

Payment is made via bank transfer or Stripe. You can pay in full or choose to split your investment in 2 payments (50% to secure your spot) and 50% before final files are sent.

When can we start?

If you’re interested in booking with us, just get in touch and we’ll give you the lowdown on our latest availability.

We usually fill up our schedule weeks or even months in advance, but sometimes we have a bit of wiggle room depending on the project. So, even if you need something done last minute, there’s a chance we can work you in sooner. Just let us know what you need and we’ll do our best to make it happen!

don’t just take our word for it

So, where do we go from here?

We’re passionate about working with visionary women who are daring to be different, and we’re committed to helping you create a brand that will help you achieve your goals.

If you’re feeling our vibe, and are ready to make your vision a reality, let’s make that happen together.

You Look Mint is a Manchester based branding agency that specialises in fresh and bold branding & graphic design that’s uniquely you.

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