A brand and sales system built to convert
Four to six weeks from now, you could have the works: a brand that oozes confidence, an Instagram that sells while you sleep, and a sales website that actually converts. Cohesive, credible, and impossible to ignore.
Currently booking for early 2026 ✦ Limited spots available ✦
Currently booking for early 2026 ✦ Limited spots available ✦
Currently booking for early 2026 ✦ Limited spots available ✦
Okay, real talk. If your brand still screams side hustle, you’re making it harder for clients to say yes.
Your starter brand did its job in the scrappy stage, but it’s not cutting it anymore. You’re in the messy middle now, and it’s slowing down your growth, opportunities, and momentum.
Your website isn’t converting. Your content funnel isn’t funneling. And the only “launch” you’re thinking about is launching your laptop out the f*cking window.
Am I right?
Let’s break down what’s holding you back and how we can fix it together.
Branding
Side Hustle Vibes = Side Hustle Income
The problem: Right now your visuals still feel a little “DIY.” They got you here, but they’re not strong enough to carry you further.
The shift: Imagine showing up with a brand that radiates confidence and makes you look like the go-to expert from the second people land on your profile.
website
Your Site Isn’t Selling (and You Know It)
The problem: Your site overwhelms, underperforms, or worse… it doesn’t even exist. Either way, it’s not selling, and that’s costing you momentum.
The shift: Picture a website so smooth it feels good to use, shows off your magic, and nudges people to enquire without you lifting a finger.
social media
Your Bio’s Bleeding Leads
The problem: You’ve done the hard work, people are finding you. But when they land on your profile, it looks unfinished, inconsistent, or confusing, so they slip away.
The shift: Now imagine your profile doing the heavy lifting. Answering questions, showing proof, and making the next step obvious.
Branding that signals credibility
Brand Strategy
→ A guided session to define your audience, positioning, and goals so every design choice is rooted in strategy.
Full logo suite
→ Primary, secondary, circular, and brand mark in every layout you’ll ever need, so your logo looks sharp on Instagram, pitch decks, websites, and everything in between.
Colour Palette & Typography System
→ Psychology-backed colours and fonts, chosen to resonate with your audience and aligned with your brand strategy.
Custom Illustrations & Word Marks
→ At least six bespoke illustrations or wordmark stickers, designed to be usable across your site, socials, and marketing.
Brand Guidelines & Cheat Sheet
→ A full playbook covering your voice, visuals, and strategy. Everything from logos to tone of voice. Plus a quick-reference sheet with the essentials (logos, colours, fonts) so you don’t have to dig through 20+ pages when you just need the basics.
A sales website that converts
Most service providers don’t actually need a 15-tab site and a blog graveyard.
What you need is one clear page that shows off your magic, highlights your offer beautifully, answers questions, and lands that all-important enquiry.
“Okay cool Sarah, but what does that actually look like?”
So glad you asked 👇
High-Converting Framework
→ A one-page site designed around proven persuasion psychology, built to turn visitors into enquiries.
Custom Design & Build
→ Conversion-focused layout, visuals, and flow that feels like you, built on the platform of your choice (WordPress, Wix, Squarespace, or Showit).
Copywriting Support
→ Guided prompts and co-writing so your words land clearly and confidently.
Foundational SEO Setup
→ Titles, descriptions, and keywords aligned with best practice, so your site is primed to show up in search.
Post-Launch Support
→ 30 days of light tech support to keep everything running smoothly. Plus Loom videos and tutorials so you feel confident using your new site.
An Instagram that sells while you sleep
Magnetic Bio Rewrite
→ A sharp, strategic intro that tells people who you are, what you do, and how to buy.
The Big 3 Pinned Posts
→ Founder’s Story
who you are and why you’re worth following.
→ Results / Case Study
Proof that builds instant trust.
→ Service & Offer
A clear path to working with you.
Delivered as my signature seamless carousels. Designed in pro software, exported at high resolution, and ready to upload. They’re crafted to cover the basics your audience needs to know and drive them straight to your high converting website, so your Instagram works as a 24/7 sales machine.
The Solution
A.K.A what we can build together
Your Brand’s Job is Simple
- 💅 Look credible everywhere you show up
- 💬 Sell your offer without you rambling
- 🔮 Turn followers into clients on autopilot
- 🔥 Actually match the level of your expertise
Most small to medium business owners get stuck duct-taping Canva templates and calling it a “brand.” Worse still, they’re left with a chunky, clunky site that looks homemade. Not in Nan’s famous Vicky sponge way… more like the school craft fair table 😬
That’s why I created a system that gives you the essentials:
Brand, web & social all working together as your 24/7 sales machine.
(tap the cards to turn them!)
but the real magic is in what you walk away with.
And all of that is great…
Choose your package
Three ways to work together
Whether you’re after a glow-up or going all in, I’ve got you covered. 💸 Prices are listed in GBP, but I’m happy to invoice in your currency of choice.
the glow up
branding only option
£2,000 GBP
(approx $2,500 USD)
- Full logo suite (primary, secondary, circular, and mark)
- Colour palette & typography system
- Custom brand patterns & illustrations
- Brand guidelines (comprehensive playbook + quick-reference sheet).
Perfect for: Business owners who already have the bones of their brand but need it sharpened. This is the branding-only package for a polished, professional identity that turns heads.
The Whole Damn Brand
Branding + Website + Socials
£4,000 GBP
(approx $5,500 USD)
- Everything from The Glow-Up
- A one-page website built for clarity, trust & conversions
- Instagram bio optimisation + launch carousels
- 30 days of tech support after launch
Perfect for: Service providers ready for the full package. You’ll get a cohesive brand identity, a one-page site built for conversions, and an Instagram profile that ties it all together. Done-for-you, no patchwork required.
The Big League Build
Brand + Multi-Page Site
Priced per project
- Everything from The Whole Damn Brand
- Custom multi-page website (pages tailored to your offer suite, content, or funnel strategy)
- Additional design assets as needed to support scaling
Perfect for: Those already scaling and need more than a single sales page. This is for service providers stepping into the big leagues who want a polished, powerful online presence that matches their ambition.
I can’t express how wonderful my experience with Sarah has been.
Every part of the process was planned with a huge amount of care and precision. The documents Sarah provided for my brand positioning were incredibly thorough; it was as if she took the scrambled ideas in my head and translated them into something cohesive, and beautiful!
A particularly special moment was seeing the custom illustrations she designed that incorporated the names of my husband and children – such a thoughtful, meaningful touch that has truly brought the brand to life.
Sarah made the whole experience feel like a breeze, and I’m already thinking up what we can work on next. I wouldn’t hesitate to recommend her!
Chloe Birch
Birch & Bloom Social
"She went above and beyond"
Sarah was professional, organized, and timely in her work. She sent emails regarding the expected timeline for our logo and met all of the expectations.
She went above and beyond with the logo design and was able to capture the essence and goals of our nutrition program in such a short amount of time. The price was also very reasonable considering everything that she delivered. We will definitely reach out to Sarah in the future for any other design needs.
Danielle McClellan
Forward Forever
"Really loved the process"
Genuinely, couldn’t have hoped for a better outcome!
Really loved the process, you made it so easy and straightforward. Really hoping we can work together again in the future. As Squiz evolves I’d love to collaborate again. I’m absolutely ecstatic with the results!
It’s really helped give me the confidence to take myself a bit more seriously going forward.
Holly Sherlock
Squiz
"Five stars all the way!"
Sarah was amazing to work with – professional, creative, and responsive throughout the entire process.
She really took the time to understand my business and its unique needs, and provided valuable insights and suggestions for my brand identity and messaging. The final product was absolutely gorgeous, and it’s already making a huge impact on my business.
She is truly passionate about what she does, and she will help take your business to the next level. Five stars all the way!
Myda Carolan
Lemon N Co
"Would 200% recommend her! "
Sarah was amazing to work with – professional, creative, and responsive throughout the entire process. I can confidently say that Sarah exceeded all my expectations.
Her design skills are top-notch, and she was able to bring exactly what I was envisioning to life in record time. Working with her was an absolute bliss – she is incredibly responsive, creative, and passionate about her work.
Everything flowed smoothly throughout the process, and I couldn’t be happier with the end result. Would 200% recommend her!
Natascha Goovaerts
One Latte Too Many
"I am so happy with everything!"
Sarah, I cannot thank you enough for all your help!
I am sooo happy with everything from the logos to the Brand Guidelines –this will be so helpful for me as I find my voice as a brand, and you’ve already done such a great job in guiding me! Now I’m going to update all my logos! 🙂
Thank you for being amazing!!!
Ivana Lee
The Pi Project
Proof time 👀
Wanna snoop my work?
I love what I do, and I think you will too.
Instagram gets fresh work weekly, and the booklet below rounds up a few favourite client projects. Picking was brutal because my clients are gorgeous.
I GET THE JOB DONE
How it all works
Get Clear
Before I move a single pixel, I need to know what makes your business tick.
We kick off with a discovery chat (or email if that’s more your vibe) and a deep-dive brief. I’ll pull out your goals, audience, offer, and proof so every choice has a job to do.
By the end, you’ll feel heard, clear, and excited to see it come to life.
- 📝 Deep dive homework + discovery chat
- 🎯 Goals, audience, and offer captured
- 🪄 Raw ingredients gathered to shape your brand
Get Aligned
This is where research meets intuition.
I’ll scope out your space, peek at the competition, and map out the strategy that makes you shine. Then I’ll turn it into mood boards and a full brand strategy PDF you can actually use.
This isn’t a Pinterest collage, it’s the blueprint for how we’re gonna shape your brand. Together we’ll pick the path that feels aligned and oh so powerful.
- 🕵️♀️ Competitor and market research done for you
- 🔮 Mood boards that show your future vibe
- 📖 Strategy PDF to guide every design choice
Get Results
Now comes the glow-up. First we craft your brand identity, then we flow into your website, and finish with your Instagram carousels.
You’ll see live previews you can actually feel, not flat wireframes. We’ll refine until it clicks.
Once it’s signed off, you get final files, Loom walkthroughs, and 30 days of website support so you can launch with confidence.
- 🖌️ Branding first, then site, then socials
- 💻 Live previews you can experience in real time
- 💖 Full handover, Loom tutorials, and 30 days of support
WAIT! LET'S CHECK THE VIBE
Is this right for you?
Okay, love that you’re here (obvs ✨). This only works if we’re aligned, so let’s check the vibe before we dive in.
Hell yes if…
You’re a service provider, coach, or course creator who wants a brand and site that finally reflect your expertise.
You want the design magic without the DIY headache. Strategy, visuals, and tech handled by one person start to finish.
You’re craving something streamlined that converts and looks beautiful doing it.
You want a designer who dreams big with you. Bold and colourful or soft and subtle, it will still feel alive and uniquely you.
Hard pass if…
You’re still experimenting with your offer and likely to pivot in the next few months.
You only care about surface-level aesthetics and don’t mind if it converts or not.
You want a quick fix instead of an intentional, long-term brand foundation.
You’re in a busy season and can’t jump on a check-in or send feedback. Hit apply when you have a little breathing room, I'll still be here!
Meet your designer.
I’m Sarah. Very serious about good design, unserious about everything else.
I’m your branding fairy godmother with a Notion account and a Northern accent (British hun, at your service 🫡). I’m the one you call when you want your business to look incredible and attract the right people.
What does that mean for you? It means you can stop working your arse off convincing people you’re the one. They just know, babes!
- ☕️ UK based, working with clients worldwide.
- 🕒 10+ years in design & digital
- 🧠 Background in UX design → design choices that sell, not just look pretty
- 📱 20k+ creative entrepreneurs in my community
- 🔮 Known for “How did you get inside my head?” results
Ready to work together?
Spots go fast (always), so if you’re eyeing a launch early 2026, now’s the time to apply.
Let’s work together ✨
I only book a few projects each quarter to make sure every client gets my full attention & energy.
Pop your details in the form and if we vibe, I’ll be in your inbox within 48 hours.
In the meantime, if you're still on the fence, here's some FAQs that might help. Don’t sit there too long babes, you’ll get splinters.
What happens after I apply?
You’ll hear back within 48 hours. If we’re a match, I’ll send you the next steps to lock in your spot.
How long does the process take?
Most projects wrap in 4–6 weeks (branding, site, socials).
Do I need to have all my copy ready?
Nope. I’ll guide you with prompts and co-writing so the words land clearly and confidently. If you are working with a copywriter though, I’m more than happy to collaborate (I love copywriters).
What do I need to have ready before we start?
Nothing official. A Pinterest board is always helpful, and if your package includes a website I highly recommend having a brand shoot.
If you’ve got images ready, perfect. If not, we can use stock for now and I can guide you on photography direction. Personal photos make a world of difference (trust me, your customers love to see your gorgeous face!).
Will I actually get all the files I need?
Yep. You’ll almost certainly have more than you’ll ever need, but I’m annoyingly thorough.
Logos, brand assets, and social exports in all the right formats (PNG, SVG, PDF, EPS, JPEG) ready to plug, play, and post without a panic.
What if I outgrow a one-page site?
Good problem to have 😉
When you’re scaling, you’ll only pay for the new website build. Your brand assets are already done, so it won’t cost the earth. If you just need a few extra sections added to your existing website, or some fresh supporting graphics, we can cover that in a VIP Day.
And if you ever launch a totally different offer (like a sister brand), I offer cute loyalty discounts for repeat clients. Cause I love ya.