Previous Work & Case Studies
This is my portfolio, featuring projects that showcase my passion for creating bold and impactful brands.
I’ve included both client work and personal projects to demonstrate my design skills and approach.
A Modern & Approachable Rebrand For A Fitness Program
Forward Forever
Forward Forever wanted to reach more people and make a bigger impact in the health and fitness world. So, we teamed up to develop a fresh brand identity that matches their energy.
Empowering Female Entrepreneurs with a Savvy & Supportive Blog
One Latte Too Many
One Latte Too Many was created by Natascha to support female entrepreneurs in working smarter and enjoying life while scaling their businesses. The blog provides practical tips for productivity and work-life balance, with the goal of becoming a go-to resource for building an online presence.
A fresh & modern look for a Creative Agency start-up
Lemon N Co
Lemon N Co is a creative agency and business development start-up, based in the UK. Compassionate, welcoming, professional and approachable. Striving to build a business based on trust and acceptance.
Fun & Funky Branding for a Colourful STEM Clothing Line
The Pi Project
The Pi Project is a STEM-themed clothing brand that was born out of a love for math and science, and a frustration with the lack of stylish options in the market. The brand aims to provide customers with cute, comfy, and eco-friendly clothes that feature punny STEM themes.
Adventurous & Free-Spirited Branding for an Outdoor Gear Company
Wild Ones
Wild Ones is a camping and hiking company that provides gear and accessories for people who love the great outdoors. The company’s goal is to inspire people to embrace their inner wild child and to experience the freedom and adventure of nature.
Groovy & Funky Retro Branding for a Vintage Store
Night Fever
Night Fever is a vintage store that offers curated one-of-a-kind fashion and home wear, with a focus on unique pieces from the 70s. The store’s vibe is young, funky, groovy, and fun-loving, and it aims to bring a touch of retro glamour to modern-day fashion and home decor.
Bold & Edgy Branding for a Punk Rock Salon
Headrush
Headrush is the salon with punk right down to the core. A brand that values individuality and creativity. The salon provides a safe space for people to express themselves and try new things with their hair. With Headrush, customers can expect a unique and edgy experience that will leave them feeling confident and empowered.
"Would 200% recommend her! "
Sarah was amazing to work with – professional, creative, and responsive throughout the entire process. I can confidently say that Sarah exceeded all my expectations.
Her design skills are top-notch, and she was able to bring exactly what I was envisioning to life in record time. Working with her was an absolute bliss – she is incredibly responsive, creative, and passionate about her work.
Everything flowed smoothly throughout the process, and I couldn’t be happier with the end result. Would 200% recommend her!
Natascha Goovaerts
One Latte Too Many
"Five stars all the way!"
Sarah was amazing to work with – professional, creative, and responsive throughout the entire process.
She really took the time to understand my business and its unique needs, and provided valuable insights and suggestions for my brand identity and messaging. The final product was absolutely gorgeous, and it’s already making a huge impact on my business.
She is truly passionate about what she does, and she will help take your business to the next level. Five stars all the way!
Myda Carolan
Lemon N Co
"She went above and beyond"
Sarah was professional, organized, and timely in her work. She sent emails regarding the expected timeline for our logo and met all of the expectations.
She went above and beyond with the logo design and was able to capture the essence and goals of our nutrition program in such a short amount of time. The price was also very reasonable considering everything that she delivered. We will definitely reach out to Sarah in the future for any other design needs.
Danielle McClellan
Forward Forever
"Really loved the process"
Genuinely, couldn’t have hoped for a better outcome!
Really loved the process, you made it so easy and straightforward. Really hoping we can work together again in the future. As Squiz evolves I’d love to collaborate again. I’m absolutely ecstatic with the results!
It’s really helped give me the confidence to take myself a bit more seriously going forward.
Holly Sherlock
Squiz Social
"I am so happy with everything!"
Sarah, I cannot thank you enough for all your help!
I am sooo happy with everything from the logos to the Brand Guidelines –this will be so helpful for me as I find my voice as a brand, and you’ve already done such a great job in guiding me! Now I’m going to update all my logos! 🙂
Thank you for being amazing!!!
Ivana Lee
The Pi Project