The person behind you look mint
Y'alright petal? I'm Sarah, and I'm so glad you're here.
I’ve been a graphic designer for over 10 years now, but before You Look Mint, I spent my time wrangling software and crafting user experiences for bigwig companies. Let’s just say I have a thing for making things not only beautiful but also functional!
But enough about my past, let’s talk about the good stuff: design with personality!
Above all else
Be bold, fearless,
and unapologetically
yourself.
Go big or go home!
My design style & philosophy
If you take a peek at my work, you’ll see a common theme – fun! I’m all about injecting a healthy dose of sass and vibrancy into every brand I create.
I believe design should spark joy and leave a lasting impression.
on wild creativity
There are no bad ideas here, babe! This is a judgment-free zone where I want you to feel comfortable throwing out even your craziest thoughts. We can brainstorm together and turn your wildest dreams into a stunning reality. The more out-there the idea, the more excited I get to see it come to life!
on personality
My vibe is all about sneaking in bits of YOU wherever possible. I think business in 2024 is all about personality and the human behind the brand. I love incorporating little touches that add texture and a personal feel to your brand identity. This could be anything from a quirky illustration to a handwritten font that reflects your brand voice.
on colour
I'm a total colour enthusiast. I know not every designer embraces brights, but that could never be me! Colour is my comfort zone, and I love using it as a form of expression.
On sustainability & values
Beyond aesthetics
Hold on a sec, there’s more to design than just looking good (although let’s be honest, that’s pretty important too!).
Believe it or not, I’m not glued to the computer 24/7! When I’m not designing, you’ll find me exploring the outdoors. Maybe it’s the bird nerd in me peeking through (yes, I seriously considered ornithology!), but nature is a huge source of inspiration – and a reminder of how important sustainability is.
on sustainability
I believe in clean and purposeful design. You won't find me cluttering your website or branding with unnecessary elements. Did you know that data storage alone could contribute to a whopping 14% of the global carbon footprint by 2040? Crazy, right? That's why I meticulously consider every element I create, ensuring it not only looks fantastic but also minimizes our impact on the planet.
Boy Scout rules, baby! Think of it as "leave no trace design" for the digital world.
My ideal client & why I love my job
It’s all about you!
So, who do I work with?
Fabulous female founders and all-around good eggs!
I’ve had the pleasure of collaborating with a diverse range of businesses, but one thing unites them all: they share my values and are, well, just plain fantastic!
The most fulfilling part? Getting to meet incredible people like you and help bring your vision to life. It’s a dream come true. Every. Single. Time!
Purpose, Values & Promises
I help passionate business owners craft websites & brand identities that really resonate. Your brand should shout your values from the rooftops and connect with your dream customers. We’ll work together, talk openly, and get creative to reach your goals and make a real difference in your industry.
Collaboration
The best work comes from working together. I listen to your ideas, learn from your experiences, and we collaborate to bring your vision to life. You know your business best, and I bring my design expertise to the table
Honesty
I believe in open and honest communication, even when it’s difficult. I’m here to support you, and I’m committed to transparency every step of the way.
Communication
Running a business is tough, I get it. That’s why I prioritize empathy and kindness. I want you to feel valued and supported throughout the process. I’m here to help you succeed, no matter what.
Authenticity
Your business is unique because there's only one of you. Don't you think that's worth celebrating? I bloody well do! I promise to never design something that's not you. I want to highlight all the wonderful bits about your business – and believe me, I know there are tons to choose from!
Wild Creativity
There are no bad ideas here, babe! This is a judgment-free zone where I want you to feel comfortable throwing out even your craziest thoughts. I love encouraging wild ideas and helping them evolve into something truly special.
Fun
I'm not a corporate agency – I'm a proud Northerner with a passion for great design and a healthy dose of fun! Working with me will never feel stuffy or forced. I'm serious about creating amazing results, but we'll definitely have a laugh along the way.
Believe it or not, it all started with Neopets! I loved customizing my pages with code, and that sparked a passion for design. Back then, Paint Shop Pro was the go-to tool. Long story short, I fell into it and never looked back!
Every designer brings something unique. The key is finding someone you vibe with! Great design involves strategy, but also a touch of intuition. The more I understand your vision, the better I can translate it into a design you love. On the technical side, I come from a strong UX/UI design and software testing background, so I’m meticulous about details.
Absolutely! I offer consultations for website and brand feedback, as well as copywriting and blog writing (link coming soon!).
You’d be surprised! I’ve worked with a wide range of businesses. The one thing they all have in common is shared values – they’re all good eggs and I think their just fabulous!
It can vary! Projects can take anywhere from a week to a few months, depending on the scope, deliverables, and feedback turnaround time.
I do! As a designer, not a salesperson, there’s no pressure to book anything. My goal is for you to feel comfortable working with me.
That’s a tough one! My clients’ successes are ultimately their own and I’m in no place to claim credit.
I see branding and websites as tools – your success depends on how you use them. That said, I’m incredibly proud to see my clients thrive.
The coolest part of my job is playing a small role in helping people achieve their dream businesses. Seeing their confidence grow and their brands flourish – that’s the best feeling ever.
An informal Q&A
General Questions
Ever have a million questions before reaching out to someone new? Me too! That’s why I wanted to answer some common ones here.
If you’re looking for something more specific about branding or web design, check out the links below!